UniCred is a modern FinTech brand for the academic sector, blending financial services with university credentials. Its identity features a geometric logo combining a shield and mortarboard, symbolizing security and achievement. A clean “Trust-Blue” visual system ensures clarity, reliability, and a professional dashboard experience.
The visual identity is built on a modular grid system, ensuring perfect scalability and optical balance across all touchpoints. Every curve and angle is mathematically derived to create a timeless mark.
Grid Scale
8pt / Responsive
Angle Reference
45° / 90° Orthogonal
The standard version used for most applications.
Optimized for horizontal layouts and navbars.
Simplified version for high-contrast or print.
Translating digital precision into tangible experiences through premium materials and environmental applications.
Signage
Signage
Supporting graphics expand the brand's visual language beyond the logo. These patterns are derived from the logo's geometry, creating a consistent texture for digital and print backgrounds.
Texture Overlay
Web Presence
Optimized for high-density displays and small-scale recognition.
